True and the Rainbow Kingdom
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|True and the Rainbow Kingdom|
|Based on||Artworks by FriendsWithYou (Samuel Borkson and Arturo Sandoval III)|
|Opening theme||"She's True!"|
|Country of origin||United States|
|No. of seasons||3 (including 2 standalone series)|
|No. of episodes||29 (including 10 additional episodes)|
|Running time||22 minutes|
|Original release||August 11, 2017 –|
|Home Plate Entertainment|
True and the Rainbow Kingdom is an American animated children's web series, produced for Netflix by Home Plate Entertainment, in collaboration with American artist duo FriendsWithYou, and Pharrell Williams' I Am Other. It is based on the artwork by FriendsWithYou.
The 10-episode first season of the series premiered on Netflix on August 11, 2017. Two five-episode spin-off series, Season 2 True: Magical Friends and True: Wonderful Wishes, debuted on June 15, 2018. A 4-episode second season of the series, called Mushroom Town, was released on Netflix on May 3, 2019. True Tunes was released on July 12 on Netflix. It consists of 8 new songs. Since April 4, 2020, it is broadcast as a TV show on Tiny Pop in the UK, it's also broadcast on Discovery Family in the US since August 2, 2020.
True and the Rainbow Kingdom follows True and her best friend Bartleby the Cat, as they help the whimsical citizens of the Rainbow Kingdom, a wondrous, colorful universe filled with delightful and fantastical citizens. True is the only one with the ability to activate the magical powers of The Wishes of the Wishing Tree, solve problems in the Rainbow Kingdom, and empower viewers with her imagination, mindfulness, and empathy.
Development and production
The series was originally announced in March 2013. Titled Wish Come True at that time after the eponymous designer toys by FriendsWithYou, it was planned to have 10 half-hour episodes in a season, as produced by Home Plate Entertainment.
In June 2015, TVO has announced 5 new titles for their line-up of preschool series. Among them was True and the Rainbow Kingdom, and this time, it was announced to have ten 22-24-minute episodes in a season, and slated to be released in 2017. In the announcement, Pharrell Williams' I Am Other was also included in the list of companies.
- True (voiced by Michela Luci): A strong heroine, 8-Year old True is the protagonist of the series. True possesses a warm heart, a clever mind and boundless energy. She accepts every challenge head-on with a beaming smile. What makes True "truly" extraordinary is that she is the only one in the Rainbow Kingdom who can activate the Wishes’ special powers that unleash magical energy.
- Bartleby (voiced by Jamie Watson): True's funny cat sidekick, Bartleby, has a lot of bravado and the gift of gab. Only True, his best friend, knows he is actually a bit of a scaredy-cat. He is one opinionated kitty and provides a lot of commentary, which helps trigger True's creative problem-solving skills.
- Rainbow King (voiced by Eric Peterson): The lovable ruler of the Rainbow Kingdom, he is a kind, sympathetic and humble king. Though he possesses a wealth of knowledge, he shares his wisdom in riddles adding fun complexity to True's adventures. He will do anything to help True on her journey but he knows that "true" success is achieved when True solves problems all on her own.
- Zee (voiced by Dante Zee (season 1–2), later voiced by Nicolas Aqui (season 3-present)): Zee is True's buddy, an apprentice to the Rainbow King, and the wish keeper. One or two years older than True, Zee is a trained "Wishologist", which means he takes care of the Wishes and knows all about their strengths and powers. Once a problem arises in the kingdom, True seeks out Zee's advice and wish help in the Wishing Tree.
- Grizelda (voiced by Anna Bartlam): Grizelda is a self-centered young princess. Deep down she realizes she needs a friend like True. Although True tries to reach out to the Princess, Grizelda's self-absorbed ways can make that challenging; however, love in Rainbow Kingdom is unconditional, so True never stops trying. Grizelda is just someone who is a little selfish which only means she needs a little more love.
- Frookie: A dog and Grizelda's sidekick. Looks out for the difficult princess because he knows the inner Grizelda is not so bad.
- The Wishes: Non-verbal but highly expressive, the wishes communicate with goofy gestures and sweet sounds. Each one has a unique, big personality that complements or contrasts their power. The Wishes share a special bond with True but until they are called to action, they stay busy training with Zee. Each Wish is imbued with a special power that only True can "Spark".
- Yetis - creatures that live in The Rainbow Kingdom and communicate in "Yeti-ish". There is, however, one word known to all Yetis that they'll greet you with accompanied by a big wave. This is a loud, friendly "HI!"
- Urg and Snick - A Yeti couple who live in Yeti Village located in The Never Ending Forest. As the only one who speaks “Yeti-ish” (aside from the Rainbow King), True usually acts as a translator for their Yeti friends.
- Grock, Yerck, and Floof - Urg and Snick's baby Yeti triplets. Grock and Yerk are girls and Floof is a boy. The whole family are close friends to True and Bartelby.
- Rainbow citizens
- Grizmos – Grizelda's sidekicks who act as her servants and live in a cave beneath her castle.
- Cumulo – a cumulus cloud whom True and Bartleby ride on to get around the Rainbow Kingdom.
- Glummy Glooma - The Rainbow King's gloomy cousin who prefers everything be gloomy, whether anyone likes it or not. He also acts as the Grand Marshal of Grabbleapple Fest, as it is his yearly duty to bring the grey clouds of Autumn and change the seasons.
- Little Helpers - little four-armed critters found all around The Rainbow Kingdom, keeping it running with their helpful duties.
- Mila - a little girl who is a citizen of Rainbow City. She has a giant pet stink critter named "Stinko", no longer stinky thanks to True, Bartleby, and the wishes. She is also friends with Rocky the Rock Critter.
- Rocky - a Rock Critter who's friendly with Mila, The Rainbow King, and True and Bartleby. Among them, True is the only one who doesn't speak "Rock-ish", though.
- Bingo Bango – a boombox shaped DJ who's a bit shy and soft-spoken, but rocks the house of any party with his music.
- The Wishing Tree – a very important tree standing atop the Rainbow Castle where Zee, the Wish Keeper/Wishologist studies the Wishes that live there. Wee wishes are brought to the tree by the Rainbow King who collects them from Wishing Heart Hollow in the Never Ending Forest. True and Bartleby go here to ask Zee for advice to solve a problem with the help of Wishes.
- Shadow and Silverclaw - masters of The Kittynati, an ancient tribe of cat ninjas. After being invited to train with the duo at The Black Tabby Dojo, Bartleby eventually trades in his Yellow Tabby Belt for his Red Tabby Belt, making him a true Ninja Cat and Kittynati.
Season 1 (2017)
The first season of the series, entitled The Rainbow Kingdom, was released on Netflix on August 11, 2017.
|Title||Written by||Neflix release date|
|1||1||"Super Duper Dance Party"||John Slama||August 12, 2017|
|2||2||"Frookie Sitting"||Doug Sinclair||August 12, 2017|
|3||3||"Zappy Cling!"||John Slama||August 12, 2017|
|4||4||"Zip Zap Zooooom!"||Tom K. Mason||August 12, 2017|
|5||5||"A Royal Stink"||Doug Sinclair||August 12, 2017|
|6||6||"Great Grizmos"||MCM & Craig Young||August 12, 2017|
|7||7||"Little Helpers"||Carolyn Hay||August 12, 2017|
|8||8||"Wishing Heart Hollow"||Dave Dias||August 12, 2017|
|9||9||"The Kittynati"||Diana Moore||August 12, 2017|
|10||10||"A Berry Big Mystery"||Diana Moore||August 12, 2017|
Season 2 (2018)
The second season of True and the Rainbow Kingdom, entitled True: Magical Friends and True: Wonderful Wishes, was released as a standalone series on Netflix on June 18.
|Title||Written by||Original release date|
|True: Magical Friends|
|11||1||"Princess Grizbot"||Doug Sinclair||June 2, 2018|
|12||2||"Hino Tari Hullabaloo"||Tom K. Mason||June 2, 2018|
|13||3||"Queens of the Day and Night"||Amy Benham||June 2, 2018|
|14||4||"True Switcheroo"||Doug Sinclair||June 2, 2018|
|15||5||"Fee Fi Fo Frookie"||MCM & Craig Young||June 2, 2018|
|True: Wonderful Wishes|
|16||6||"The Living Sea"||John Slama||June 18, 2018|
|17||7||"Cosmic Sneeze"||MCM & Craig Young||June 18, 2018|
|18||8||"Woo-Woo Sky Blubbs"||MCM & Craig Young||June 18, 2018|
|19||9||"Wish Gone Wild"||Tom K. Mason||June 18, 2018|
|20||10||"Big Mossy Mess"||Jamie Whitney||June 18, 2018|
Season 3 (2019)
The third season of True and the Rainbow Kingdom, entitled Mushroom Town and Wild Wild Yetis, was released on Netflix on May 3 and August 30, 2019.
|Title||Written by||Original release date|
|21||1||"Where's Cumulo?"||Heather Jackson||May 3, 2019|
|22||2||"A Snoozy Sleepover"||John Slama||May 3, 2019|
|23||3||"True's Birthday Party"||Tom Berger||May 3, 2019|
|24||4||"The Big Green Bounce"||Tom Berger||May 3, 2019|
|Wild Wild Yetis|
|25||5||"Itty Bitty Yeti"||Steve Westren||August 30, 2019|
|26||6||"Yeti Sitting"||Ashley Lannigan||August 30, 2019|
|27||7||"Mount Huffinpuff"||John Slama||August 30, 2019|
|28||8||"Scratch and Share"||Emer Connon||August 30, 2019|
|29||9||"The Ni Ni Tree"||Tom Berger||August 30, 2019|
True Tunes (2019)
On July 12, 2019, A collection of 8 original True and the Rainbow Kingdom-themed music videos were released on Netflix under the title True Tunes, featuring re-imagined versions of classic kids' songs based around the world and characters of the show.
Moreover, a number of additional specials were released: the Valentines Day special TRUE: Happy Hearts Day, the Easter special TRUE: Wuzzle Wegg Day, the fairy-tale inspired special TRUE: Terrific Tales , the Halloween Special TRUE: Tricky Treat Day, the Christmas special TRUE: Winter Wishes, the Thanksgiving special TRUE: Grabapple Harvest, the special TRUE: Rainbow Rescue,  and the special TRUE: Friendship Day.
A sneak peek screening of the series was held on July 10, 2017 at a Pacific Theatres venue at The Grove at Farmers Market in Los Angeles. Among the attendees and guests were Frank Falcone, Bill Schultz, Pharrell Williams, the FriendsWithYou duo, Kelly Rowland, Christina Milian, and Tyga. The series was premiered on Netflix on July 11, 2017.
The second season began in production in 2017, slated to premiere in 2018. Later, Netflix announced that the second season would be released two standalone titles, True: Magical Friends and True: Wonderful Wishes, on June 15, 2018.
On May 18, 2018, Netflix launched Dance and Sing with True, a collection of music videos for remixes of songs from the show. On October 2, 2018, Netflix announced they will release specials and shorts. Shortly after, they confirmed another season.
Awards and nominations
|2019||Kidscreen Awards||Best New Series||Nominated|
|Best Animated Series||Nominated|
|YMA Awards||Best Program, Animation – Preschool||Nominated|
|2020||Daytime Emmy Awards||Outstanding Directing for a Preschool Animated Program||Nominated|
Merchandises and other media
As announced in February 2017, Home Plate Entertainment has appointed Brand Central in Los Angeles as the licensing agent of True and the Rainbow Kingdom. In August 2017, it was announced that Toy State has become the master toy licensee of the property, with first products to be released in fall 2018. In May 2018 announcement, more licensees, as brokered by Brand Central, were added. One of the newly named license holders was Chouette, which was given master publishing rights. The announcement stated that the products would be launched in fall 2018 in the United States, and in 2019 the rest of the world.
- "The about page of the show's official YouTube channel has the location set as United States". YouTube.
- Petski, Denise (June 30, 2015). "Netflix Adds Three New Animated Series For Preschoolers". Deadline Hollywood.
- "Netflix Shores Up Its Original Preschool Slate With 3 New Shows". Cartoon Brew. July 1, 2015.
- "Netflix Originals buys a preschool three-pack". Kidscreen. July 2, 2015.
- "Netflix in August: What's new and expiring". USA Today. August 24, 2017. Retrieved 2017-07-27.
- "Watch: 'True and the Rainbow Kingdom' Season 2 First-Look Trailers!". Animation Magazine. June 7, 2018. Retrieved 2019-06-12.
The second season will be presented as two standalone titles: True: Magical Friends and True: Wonderful Wishes, each with five all-new episodes.
- "Netflix's New Releases Coming in May 2019". The Hollywood Reporter. May 1, 2019. Retrieved 2019-06-12.
- "True and the Rainbow Kingdom | Tiny Pop". www.tinypop.com. Retrieved 2020-08-11.
- "TVO develops Wish Come True with Guru Studio and Home Plate Entertainment". Kidscreen. March 20, 2013.
- "Photos: Home Plate Entertainment, FriendsWithYou, and Home Plate Entertainment Celebrated the Los Angeles Sneak Peak Screening Of "True and the Rainbow Kingdom"". LA Confidential Magazine.
- "Netflix re-ups True and the Rainbow Kingdom". Kidscreen. September 28, 2017.
- "Netflix names Toy State Master Toy Partner for Netflix Series 'True and the Rainbow Kingdom'". Animation World Network. August 23, 2017.
- Walsh, Megan. "The Entire Family Can Enjoy These Movies & Shows Coming To Netflix In June". Romper.com.
- "True and the Rainbow Kingdom Season 2 drops on Netflix this week". Hiddenremote.com. June 12, 2018.
- "Netflix Secures 3rd Season of 'True and the Rainbow Kingdom'". Animation World Network. September 28, 2017.
- "Netflix goes over the rainbow for more True". Kidscreen. October 2, 2018. Retrieved 2019-06-12.
- "Netflix's 'True and the Rainbow Kingdom' S4 Wish Comes True on Netflix". Animation Magazine. October 3, 2018.
- "Netflix's Netflix toon lands licensing agent". Kidscreen. February 1, 2017.
- "Collectibles rule True and the Rainbow Kingdom's first range". Kidscreen. May 18, 2018.
- "Netflix's 'True and the Rainbow Kingdom' Lights Up Licensing Program". Animation Magazine. May 21, 2018.