Replay (Iyaz song)

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"Replay"
Single by Iyaz
from the album Replay
Released
  • May 27, 2009 (MySpace)
  • July 7, 2009 (single)
Recorded2009
Genre
Length3:01
Label
Songwriter(s)
Producer(s)J. R. Rotem
Iyaz singles chronology
"Replay"
(2009)
"Solo"
(2010)
Audio sample
Music video
"Replay" on YouTube

"Replay" is the debut single by British Virgin Islands singer Iyaz. It is the first single released from his debut album of the same name, which was released in 2009. The official remix features American rapper Flo Rida.[citation needed]

The single entered at the top of the UK Singles Chart, where it remained for two weeks until it was overtaken by "Fireflies" by Owl City. Internationally, the single also topped the charts in Australia, Israel and Switzerland and peaked within the top 10 of the charts in many countries, including Finland, France and the United States. The combined figure of the official music video and prequel video on YouTube is currently over 296+ million views.[citation needed]

Background and composition[edit]

Iyaz co-wrote "Replay" with fellow singers and labelmates Sean Kingston (left) and Jason Derulo (right).

Beluga Heights labelmates Sean Kingston, Jason Derulo, co-wrote the song along with Iyaz, along with label owner J. R. Rotem and songwriting duo Planet VI (known as Rock City at the time). This was the second song that Derulo, Kingston and Rotem wrote together, the first being Derulo's own debut single, "Whatcha Say". Rotem also produced the track and credits himself at the beginning of the song via his signature "J-J-J-J-J.R." sample. The remix version with Flo Rida, however, says, "BELUGA HEIGHTS" like in Derulo's second single, "In My Head". Iyaz makes a reference to Apple's now-defunct MP3 player.[citation needed]

Eleven years later, the song went viral online again in June 2020, sparking numerous memes.[3] It is set in the key of F♯ minor, and has a tempo of 91.[4]

Chart performance[edit]

The song debuted in the UK at number one on 10 January 2010, selling over 106,000 copies in its first week, the highest sale for any new year release since Michelle McManus sold 118,000 copies of "All This Time" in the equivalent week in January 2004.[5] After two weeks at number one on the UK Singles Chart and six weeks at the top of the UK R&B Chart, "Replay" was succeeded by Owl City's "Fireflies" and Rihanna's "Rude Boy", respectively. It was the first song released in 2010 in the UK to be certified Gold with sales in excess of 400,000.[6] In June 2010, it was announced that "Replay" was the third highest selling single of the year in the UK at that point.[citation needed] It was also the first song to reach number one in the 2010s (not counting Lady Gaga's "Bad Romance" which also reached number one in 2009).

In the US, "Replay" managed to reach the number-two spot on the Hot 100 for one week, behind only Kesha's "Tik Tok". As of December 2012, Replay has sold over four million digital copies.[7]

Music video[edit]

The official music video features Iyaz wearing headphones and listening to music on a beach. Other various scenes feature Iyaz singing with a background of the British Virgin Islands' flag,[8] and partying on the beach during the night. The video was directed by Rock Jacobs. A prequel video was also filmed, featuring the full-length beach scenes with Iyaz and his love interest, played by Panamanian model Estelita Quintero.[9]

Remixes[edit]

Davai version[edit]

In 2017, Norwegian producer duo Davai released an EDM-inspired cover version, with new vocals by Cire.[10] The song reached number 16 on the Norwegian Singles Chart.[11]

Pensando a lei[edit]

In 2022, the Italian rapper Shiva released the single "Pensando a lei", which contains a sample of Replay.

Charts[edit]

Certifications[edit]

Certifications and sales for "Replay"
Region Certification Certified units/sales
Australia (ARIA)[57] 3× Platinum 210,000^
Austria (IFPI Austria)[58] Gold 15,000*
Belgium (BEA)[59] Gold 15,000*
Denmark (IFPI Danmark)[60] 2× Platinum 180,000
Germany (BVMI)[61] 2× Platinum 600,000
Italy (FIMI)[62] Platinum 30,000*
Japan (RIAJ)[63]
Digital single
Gold 100,000*
New Zealand (RMNZ)[64] Platinum 15,000*
Spain (PROMUSICAE)[65] Gold 30,000
United Kingdom (BPI)[66] 2× Platinum 1,200,000
United States (RIAA)[67] 3× Platinum 3,000,000*

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.
Sales+streaming figures based on certification alone.

See also[edit]

References[edit]

  1. ^ https://www.billboard.com/music/music-news/iyaz-replay-1070518/amp/
  2. ^ https://www.pluggedin.com/track-reviews/iyaz-replay/
  3. ^ "Gen Z has created its own version of Rick Rolling on TikTok with this classic 2000s banger". Insider.com.
  4. ^ Thomas, Theron; Jonathan, Rotem; Timothy, Thomas; Kisean, Anderson; Jason, Desrouleaux; Keidran, Jones; Iyaz (11 December 2009). "Replay". Musicnotes.com. Retrieved 9 June 2021.
  5. ^ Wightman, Catriona (10 January 2010). "Iyaz beats Sidney Samson to UK top spot". Digital Spy. Retrieved 19 July 2019.
  6. ^ "Music Week".
  7. ^ Paul Grein (28 December 2012). "Week Ending Dec. 23, 2012. Songs: Phillips Makes Idol History". Chart Watch. Yahoo Music. Retrieved 28 December 2012.
  8. ^ "Replay [Official Music Video] - Iyaz". YouTube.
  9. ^ "Replay (Prequel) [Music Video] - Iyaz". YouTube. Archived from the original on 20 December 2021.
  10. ^ "YOUR EDM PREMIERE: DAVAÏ – REPLAY (FEAT. CIRE) [EPIC OSLO]". Your EDM. 25 August 2017.
  11. ^ "VG-lista Week 38 2017". VG-lista. Archived from the original on 2 October 2017. Retrieved 2 October 2017.
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  39. ^ "Year End Charts - Year-end songs - The Billboard Hot 100". Billboard. Retrieved 7 November 2010.
  40. ^ "ARIA Charts – End Of Year Charts – Top 100 Singles 2010". Australian Recording Industry Association. Retrieved 8 January 2011.
  41. ^ "Jahreshitparade Singles 2010". austriancharts.at. Retrieved 21 February 2020.
  42. ^ "Jaaroverzichten 2010". Ultratop. Retrieved 22 December 2019.
  43. ^ "Rapports Annuels 2010". Ultratop. Retrieved 22 December 2019.
  44. ^ "Canadian Hot 100 – Year-End 2010". Billboard. Retrieved 22 December 2019.
  45. ^ "European Hot 100 Singles: 2010 Year-End Charts - Billboard". Billboard.
  46. ^ "Top de l'année Top Singles 2010" (in French). SNEP. Retrieved 20 November 2020.
  47. ^ "Top 100 Single-Jahrescharts". GfK Entertainment (in German). offiziellecharts.de. Retrieved 21 April 2020.
  48. ^ "FIMI - Federazione Industria Musicale Italiana - Ricerche e dati di mercato". Fimi.it. 17 January 2011. Retrieved 11 August 2011.
  49. ^ "Top 100-Jaaroverzicht van 2010". Dutch Top 40. Retrieved 22 December 2019.
  50. ^ "Jaaroverzichten – Single 2010" (in Dutch). MegaCharts. Retrieved 22 December 2019.
  51. ^ "Topul celor mai difuzate piese în România în 2010" (in Romanian). România Liberă. Archived from the original on 6 January 2011. Retrieved 21 January 2011.
  52. ^ "Schweizer Jahreshitparade 2010 – hitparade.ch". Hung Medien. Retrieved 22 December 2019.
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  55. ^ "Pop Songs – Year-End 2010". Billboard. Retrieved 22 December 2019.
  56. ^ "Rhythmic Songs – Year-End 2010". Billboard. Retrieved 5 October 2019.
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  58. ^ "Austrian single certifications – Iyaz – Replay" (in German). IFPI Austria. Retrieved 5 November 2014.
  59. ^ "Ultratop − Goud en Platina – singles 2010". Ultratop. Hung Medien. Retrieved 25 December 2010.
  60. ^ "Danish single certifications – Iyaz – Replay". IFPI Danmark. Retrieved 6 November 2023.
  61. ^ "Gold-/Platin-Datenbank (Iyaz; 'Replay')" (in German). Bundesverband Musikindustrie. Retrieved 4 May 2023.
  62. ^ "Italian single certifications – Iyaz – Replay" (in Italian). Federazione Industria Musicale Italiana. Retrieved 1 November 2011.
  63. ^ "Japanese digital single certifications – Iyaz – Replay" (in Japanese). Recording Industry Association of Japan. Retrieved 6 September 2014. Select 2014年1月 on the drop-down menu
  64. ^ "New Zealand single certifications – Iyaz – Replay". Recorded Music NZ.
  65. ^ "Spanish single certifications – Iyaz – Replay". El portal de Música. Productores de Música de España. Retrieved 18 January 2024.
  66. ^ "British single certifications – Iyaz – Replay". British Phonographic Industry. Retrieved 4 June 2021.
  67. ^ "American single certifications – Iyaz – Replay". Recording Industry Association of America. Retrieved 25 February 2010.